The name tibits, derived from the English word “titbits / tidbits = delicacies”, stands for enjoyable, fresh and healthy products. Like fast food in terms of speed, but as cozy as a high-class café – that’s tibits.
With the idea of setting up vegetarian fast food restaurants, the three brothers Reto, Christian and Daniel Frei took part in the Venture 98 business plan competition of ETH Zurich and the management consultancy McKinsey(www.venture.ch). The business plan convinced the jury and the concept was awarded twice. The positive reactions from the environment and the interest of the media in the project were so great that the Frei brothers decided to implement the idea. However, a catering professional was missing for the implementation. Rolf Hiltl, the fourth generation owner of Haus Hiltl (www.hiltl.ch), which according to Guinness World Records is the oldest vegetarian restaurant in the world, learned about the project from the media and contacted the Frei brothers. The chemistry was right the first time, the addition was perfect. Gastronomically, tibits builds on Hiltl’s more than 100 years of experience, combining tradition and innovation in an ideal way. In addition to Hiltl’s tried and tested and successful products, such as the unique buffet and the daily freshly squeezed juices, tibits also offers new, innovative products that have been specially developed.
SWISS-Passagiere, die lieber fleischlos essen, kommen auf interkontinentalen Flügen ab der Schweiz in allen drei Reiseklassen in den gesunden Genuss von Gerichten, die durch uns kreiert wurden.